Love is life

Stop Importing Evil Here

"Love your life, live simply, let fashion not define you. Define yourself by your character"
- Catherine NJ -

We cannot continue to import weird culture to Our Land

Nakedness is not BEAUTY! Decency is beautiful! Let's be decent!
Welcome to our website

Who we are

We are Proud Africans. With the brand theme #DecentIsTheNewBlack❣️, we intend to encourage women out there to adopt the natural look, by even going for at least a day without makeup.